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And while Ethereum fans crow about there being 12 times more wrapped bitcoin on their platform than the mere $9 million locked in the Lightning Network’s payment channels, the latter is making inroads in developing nations as a payment network for small, low-cost bitcoin transactions. Unlike WBTC, which requires a professional custodian to hold the original locked bitcoin, Lightning users need not rely on a third party to open up a channel. It’s arguably more decentralized. 

Decenter continued the push for more information on the issue and clarification from Google Ads in an appeal through Reddit’s dedicated Ethereum board, asking users to open queries as to any policy changes that could have led to the sudden banning of the key word. In addition, Decenter posted an update stating that their previous ad campaigns feature “ethereum” have been removed, furthering the implication that there is some form of censorship going on,
For comparison, Decenter reports that similar phrasing in ad campaigns that replace “ethereum” with “eos” such as “eos smart contract audits” are still available for use through Google Ads and being featured in campaigns. While it’s unclear how broadly the ban has been applied to cryptocurrency, or whether it extends to any coins outside of Ethereum, Reddit users and Ethereum enthusiasts have begun an uproar over the selective censorship. The top comment by user u/ThePlague lambasts Google for promoting an agenda, stating that the company has been far from neutral in handling various forms of advertising on its platform, including cryptocurrency,
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